Are you ready to turn your brand to bucks?!

Building a Brand can be your mission or your mistake! I have worked with personal brands for more than two decades. From speakers, coaches, actors, politicians, stylists, authors, artists... the list goes on!

I have narrowed it down to several key areas that led to their success! In this course you will learn how to, Create Brand Attraction, Know Your Brand Voice, and turn Your Brand Into Bucks.


✨Brand Attraction - Learn to stop chasing your clients and learn to attract them.

✨Brand Monetization - Gain confidence to ask for the sell!

✨Brand Evolution - Maybe it's time for change. Don't let your brand become dated and irrelevant.

Brand Identification - Stand out of the crowd, develop a brand that pops!

Coleen Otero

CEO Chick Founder

Celebrity Beauty Expert, Branding Strategist, Mentor, Motivational Speaker, Author, Entrepreneur, Wife, and Mom to 4 boys, Coleen Otero is the definition of doing it all with STYLE! With over 20 years of experience in the Beauty and Branding Industry, Coleen has dedicated her life to coaching her clients into living their best life, both professionally and personally. From leading her woman’s network CEO Chicks to branding seminars and workshops… her resume speaks for itself! This beauty and branding expert’s work and products have been featured on networks like Bravo, BET, NBC, CBS and more.

Meet Coach Coleen

Course Content Includes

  • 1

    Course Video

    • How To Build A Brand That SLAYS Masterclass

    • Course Notes

CEO Chicks Are Dominating!

Extremely Supportive

Colleen M.

When working with Coleen and her team you feel appreciated and supported while growing your business and brand. They always make the brand come alive and help you with ideas and content. Everyone at the agency is onboard with your brand and want you to succeed.

Valued Input

Brittany H.

Since working with the CEO Chicks we have experienced growth in our business and our social media following. They force us to think outside the box and we look forward to our monthly strategy meetings. They really listen to us, they ask for our input and offer very creative ideas. The entire team is professional and truly care about the growth of our brand.

Business Needs Fulfilled


I am confident in this agency fulfilling my business needs. CEO Chicks has always been exactly what I needed for business and gave me a different perspective.