Building a Brand can be your mission or your mistake! I have worked with personal brands for more than two decades. From speakers, coaches, actors, politicians, stylists, authors, artists... the list goes on!

I have narrowed it down to several key areas that led to their success! In this course you will learn how to, Create Brand Attraction, Know Your Brand Voice, and turn Your Brand Into Bucks.


Brand Attraction - Learn to stop chasing your clients and learn to attract them.

Brand Monetization - Gain confidence to ask for the sell!

Brand Evolution - Maybe it's time for change. Don't let your brand become dated and irrelevant.

Brand Identification - Stand out of the crowd, develop a brand that pops!

Coleen Otero

CEO Chick Founder

Celebrity Beauty Expert, Branding Strategist, Mentor, Motivational Speaker, Author, Entrepreneur, Wife, and Mom to 4 boys, Coleen Otero is the definition of doing it all with STYLE! With over 20 years of experience in the Beauty and Branding Industry, Coleen has dedicated her life to coaching her clients into living their best life, both professionally and personally. From leading her woman’s network CEO Chicks to branding seminars and workshops… her resume speaks for itself! This beauty and branding expert’s work and products have been featured on networks like Bravo, BET, NBC, CBS and more.

Course Content Includes

  • 1

    Course Video

    • How To Build A Brand That S.L.A.Y.S. Masterclass

    • Course Notes

Our Premium Membership Includes...

15% Off Live Events
4 Monday Group Coaching Sessions A Month
A Free CEO Chick Product
Virtual Support Group
24 HR. Member Portal Access
Coaches Written Content

*$697 Annual or $67 Monthly